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Century Properties Group taps Paris Hilton anew

For its Azure North residential condo in Pampanga

FROM the success of the Paris development beach club, an out-of-city replica of Azure Urban Resort Residences in Paranaque will be built north of Manila by leading property developer Century Properties Group.

CPG has announced this week that it is teaming up once more with international style icon Paris Hilton for the design of the beach club of the residential condominium component of the development of The Azure North.

“There is an agreement already. Paris Hilton will design the beach club for future residents of the condominium to enjoy.” said Jose Carlo Antonio, son of the former ambassador and Century Properties chief financial officer

The eight hectare Pampanga development, Azure North will have residential, office, hotel and retail components.

Hotel development and operations programs

The property firm recently formed a new unit, Century Properties Hotel and Leisure Inc, which will become the vehicle for its foray into leisure development and related ventures.

CPGI Executive Chairman of the Board Jose E.B. Antonio said that a 150-200 room hotel will form part of its hotel development projects in the very near future.

“We have tapped Novotel, a four-star international mid-scale brand of the Accor Group for our planned hotel development and operations program”, Antonio said.

“We see a steady increase and a bigger market for hotel business” the elder Antonio said.

Known for its portfolio of local and internationally renowned brand partners, Century Properties has been diversifying its product offerings through its recent ventures into retail, office and leisure development.

Century Properties Group, Inc. is a forerunner of premium real еstatе developments in the Philippines. Since it was founded 28 years ago, Century has transformed close over 850,000 square meters of space into premier residential and office developments in and outside Metro Manila.

Through its global brand partnerships that underscore premium asset values and product differentiation in the industry, the company has become synonymous with quality real еstatе projects that showcase innovative and world-class design, contributing to the transformation of the Philippines into a global destination.

Source: Manila Standard Today | August 1, 2014


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